Spring/Summer 2016 Menswear Catwalk Videos

Hood by Air Menswear Spring/Summer 2016 - Paris

The American label Hood by Air put on their menswear show in Paris.Hood by Air, the rising label originating from New York put on their menswear show in Paris and chose the undulating building of the Philharmonie as their background. The designer Shayne Oliver likes to mix the genres, passing by from R’n’B to goth, from sporty, to drag queen, from well-built to young fragile boys...

To the image of the youth of today, already fans of the label. For summer 2016, the HBA men dare with everything, even with hair clips in the hair and diamanté sparkles on the eyelashes, even mouth guards in needles or pearls. Oliver cuts out, detaches, and reattaches. The trousers are split into 3 pieces and unzipped, the top drapes, the purple leather takes on volume, the jeans are cracked, the accessory in the hand worn like a boxing glove. The “HBA” logo already highly recognisable and is found almost everywhere in the collection.

Conscious of the mix of cultures, and the importance of streetwear, Oliver mixes and plays with everything, not afraid to shock, or experiment, all by creating a phenomenon of the “HBA” gang